by Ferris Ayar | Blog, Growth Consultant
Product Marketing and Sales Enablement Product marketing and sales enablement are the dynamic duo of revenue generation. It is rare to see a combination that fits together so well to improve results for both. Due to the nature of their use and their equal importance... by Ferris Ayar | Blog, Growth Consultant
What is Sales Enablement? What is sales enablement? Growing a business in today’s digitally connected, globally competitive world is like fighting a never-ending war. When you send your military to war, it is critical that they are equipped with adequate... by Ferris Ayar | Blog, Strategic Marketing Consulting
What is the difference between Marketing vs Business Development In order to sustain, businesses are always looking for new strategies and solutions that will improve operations and increase sales. To do so, more and more businesses are trying to understand the... by Ferris Ayar | Blog, Strategic Marketing Consulting
Ferris Ayar CMO • STRATEGIST • FOUNDERASTUTE GROUP Pоlіtісаl campaigns have increasingly bееn compared tо mаrkеtіng саmраіgnѕ. The buyers are the voters, the product they are buying is the candidate’s vision. Through a marketing strategy that includes marketing... by Ferris Ayar | Blog, Fractional CMO
Ferris Ayar CMO • STRATEGIST • FOUNDERASTUTE GROUP CMO Outsourcing makes good business sense Outsourcing roles is not a new practice for the business world. However, hiring an outsourced CMO is a growing trend for companies everywhere. The work these professionals do...