Blog

 

Innovation

Reach Beyond Imagination  True innovation requires the courage to go outside of the comfort zone, to let go of the standards and habits that drive so much of our activities. It requires seeing beyond the big picture, to expose the entire picture from several angles....
 

Fractional CMO Rescues Telecom Co

Fractional CMO Rescues a Sinking Telecom Company Situation A regional telecom service provider experienced five consecutive years of declining revenues in existing markets. Growth was being generated by expanding into new geographical markets. Unfortunately developing...
 

The Benefits of Fractional CMO Services

Fractional CMO Services Provide Numerous Benefits The demand for Fractional CMO services has increased tremendously in the past few years. Business owners and CEO’s have realized that the role of Chief Marketing Officer exemplifies the 80/20 rule. The CMO...
 

Annual Marketing Planning Template

Annual Marketing Planning Template Develop the RoadMap for GROWTH in 2021  What Gets Measured, Gets Improved Annual planning is critical to growing your business and achieving goals. We have created this easy to use and very powerful forecasting tool to help. Just...
 

IT Go-to-Market Plan

A return to growth after three years of declining sales  Situation An IT integrator (service and product provider) had developed innovative technology. However, without a plan to launch the technology, it would have collected dust. Though the product had the potential...