Marketing Strategy Implementation • Marketing Implementation Services
Expert Quality Marketing Strategy Implementation ServicesMarketing Strategy Implementation Services
A marketing strategy is only as good as its implementation. Strategies are hypothetical, the implementation makes them actual. How a strategy is implemented will have a major impact on how well it performs.
Most consultants deliver but do not assemble. They provide the strategies with instructions, but do not put the strategies to work. Rely on the expertise of an Astute Fractional CMO for end-to-end implementation of strategies to generate greater tangible results.
Client Challenges
- Implementing new marketing programs
- Having trouble effectively implementing marketing plan
- Lack of highly-experienced strategic marketing resources
- Need help identifying and/or seizing new opportunities
- Marketing efforts are generating poor results
How We Help
- Craft and implement innovative marketing strategies that improve KPIs and increase RoMI
- Implement processes, plans, and technology to improve performance
- Turn ideas into results by providing the strategic marketing resources needed to execute
- Provide custom solutions to quickly resolve common marketing challenges
Marketing Implementation Solutions
We provide strategic marketing implementation services to fill the gaps that most SMBs have. Our strategic marketing expertise is available on an as-needed project basis. Take advantage of high-caliber strategies and proven practices to add some real power to your marketing engine.
Astute Group offers “packaged services” that provide fundamental components of strategic marketing. These high-performance components efficiently generate plenty of marketing power to surpass competitors, accelerate growth, and win market share. Each service is custom tailored to the unique aspects of the business, and its objectives.
Marketing Plan
Tap our expertise to develop a powerful marketing plan that makes the most of your competitive advantage to optimize brand value, acquire customers, drive profitable growth, and gain market share. Take advantage of our strategic marketing expertise to identify the right strategies and best tactics. Eliminate the sporadic results of trial-and-error marketing and experience the relief of reliable and consistent growth.
Go-To-Market Plan
Value increases greatly when products are aligned with markets that are the right “fit.” This alignment produces a competitive advantage that can ignite sales and accelerate growth. That’s the purpose of a go-to-market strategy. It directs products to the right targets via the right channels. The go-to-market plan speaks their language, delivering messages that attract your specified audience. These messages drive demand by positioning offerings ahead of competitors, simplifying purchasing decisions, and converting them into buyers.
Product Marketing
We can help B2B and D2C with current and future products and services. Astute Group offers extensive experience in product development, product launch, product positioning, demand creation, product/market fit, sales enablement, sales channel development, and product training.
Our CMOs identify new opportunities for services, new products, product line extensions, and customization. A CMO allows you to get a new perspective from a fresh set of eyes that are trained to identify opportunities.
Analytics
Achieving a competitive advantage is one thing, keeping it is another. Stay ahead of the curve by monitoring performance to ensure your marketing engine is still firing on all cylinders. We offer Astute Analytics™, our custom-tailored executive dashboard that reports on results, not activities.
This KPI focused report provides a clear and concise summary of the marketing function. It’s driven by two metrics that drive the bottom line: Growth Rate and Return on Marketing Investment (RoMI). Making it easy to identify any issues that may arise and to quickly act on them, so you keep your competitive advantage. After all, what gets measured, gets improved.
STOMP™ - Our Exclusive Method
How we deliver superior Fractional CMO services
STOMP™ is our exclusive method for delivering Fractional CMO Services that achieve optimal results. It provides a scalable framework to develop and implement solutions that give our clients a strong competitive advantage. STOMP™ incorporates agile practices that drive continuous improvement to keep your business ahead of the curve.
Strategic planning
Tactical implementation
Oversight & leadership
Measured performance
Progressive improvement
Marketing Implementation Projects
Stop putting off projects because of a lack of experienced talent. When you need additional bandwidth to address strategic planning or face a challenge that your team just doesn’t have the expertise needed, we can help.
Astute Group will fill the gaps by executing or managing strategic projects. We provide the marketing expertise that SMBs occassionally need.
- Develop or launch new products
- Create a marketing budget
- Develop tools for analytical assessment
- Identify, assess, and validate new opportunities
- Advise and coach executives and management
Strategic Marketing Implementation Services
We offer full solutions to provide a complete roadmap to achieving your goals. Comprehensive strategic plans that address every facet of marketing, including “traditional” and digital marketing programs.
We also have a la carte offerings to fill the gaps in your marketing efforts. To learn more or request a quote call 866.546.9482 or submit a click on Consultation Request Button below.
Complete Solutions
- Marketing plan
- Go-To-Market plan
- Digital marketing plan
- Product launch plan
- Department and resource development
Strategic Expertise
- Market research
- Competitive intelligence
- SWOT Analysis
- Persona development
- Segmentation and targeting strategy
- Brand / Product positioning
- Brand strategy
- Marketing budget development
- Analytical reporting
Fractional CMO services for strategic business development, marketing, and sales enablement.
What We Do
Our Fractional CMO services are developed on the premise that marketing, business development, and sales are one team whose ultimate objective is generating profitable revenue growth. Savvy CEOs look to the CMO to lead that team in today's business environment.
Think
- Competitive intelligence
- Growth and expansion strategies
- Market development strategy
- Market penetration strategy
- Product development strategy
- Marketing strategies
- Segment and Target strategy
- Positioning strategy (competitive differentiation)
- Channel strategy
- Unique value proposition
Develop
- Competitive advantage
- Go To Market Strategy
- Marketing Plan
- Lead generation and nurturing
- Business development plan
- Sales enablement tools
- Objectives, metrics, and KPIs
- Content plan
- Product requirements
- Product marketing plan
- Product launch plan
Implement
- Go To Market Plan
- Marketing programs
- Business development initiatives
- Sales and marketing collaboration
- Annual, semi-annual, or quarterly planning
- Product Marketing
- Special projects
- Coaching
- Workshops
- Digital sales transformation
Fractional CMO Services - Strategic Marketing Expertise
Brand Strategy
Product Marketing
Strategic Marketing
Digital Strategy
Outsourced CMO
Fractional CMO Services are available in:
Albuquerque
Atlanta
Austin
Baltimore
Boston
Buffalo
Charleston
Charlotte
Chicago
Cincinnati
Cleveland
Columbus
Dallas
Ft. Wayne
Grand Rapids
Hartford
Houston
Indianapolis
Jacksonville
Jersey City
Lansing
Los Angeles
Louisville
Miami
Milwaukee
Minneapolis
New Orleans
New York
Newark
Orlando
Philadelphia
Phoenix
Pittsburgh
Raleigh
Richmond
San Diego
St. Petersburg
Traverse City
Washington DC
Canada
Windsor
Toronto
Montreal