Marketing Strategy Implementation ServicesFill the Gaps to Realize the Power of Marketing
A Marketing Strategy is Only as Good as its Implementation
A strategy is only as good as its implementation. Developing the right marketing strategy and effectively implementing it is very challenging. This may be the reason why so many small and mid-tier businesses fail to do so. Instead, they implement advertising strategies and execute promotional campaigns with a focus on creative designs and persuasive messaging. Mistakenly believing that creativity and promotion are what drive results. Leaving several gaps that diminish results, returning sporadic growth, if any at all.
Marketing is the engine that powers growth. Like any engine, it is composed of numerous moving parts working together to deliver power. Every engine requires ignition to start and fuel to run. Strategy is the ignition that sparks the marketing engine, implementation is the fuel that feeds its growth. Look to Astute Group for innovative strategies and tactical implementation that drive high-performance output.
Strategy is Greater than Creativity
Its strategy, not creativity that drives results. Strategic marketing is extremely powerful, yet complex. Its power is measured by analytics, and verified with profitable growth. It involves research, analysis, planning, implementation, assessment, and validation. There are numerous marketing strategies that should be devised such as differentiation and positioning, segmentation and targeting, pricing, market entry, and market penetration. These are just some of the brand and product strategies needed to develop a high-value competitive advantage. Followed by awareness and promotion strategies to create demand, acquire and retain customers, drive profitable growth, and gain market share. These fundamental principles apply to any business, regardless of its size, revenues, or offerings.
Fill the Gaps
Very few executives have the expertise, nor the time to do all of this. A marketing manager is not qualified or experienced enough to do it. The salary of a marketing executive is beyond the current budget. Creating a “Catch-22”, The increased revenues pay for the marketing executive, the marketing executive increases revenues.
We offer several solutions that were developed specifically for this dilemma.
Strategic Marketing Expertise at Your Service
Astute Group offers marketing strategy implementation services that address the fundamental requirements to effectively market and grow. We understand that every business is unique, each with its own goals, resources, products and services offered. That is why we tailor our services specifically to their needs and challenges.
Tap our expertise to develop a powerful marketing plan that capitalizes on your competitive advantage to optimize brand value, acquire customers, drive profitable growth, and gain market share. Take advantage of our strategic marketing expertise to identify the right strategies and best tactics. Eliminate the sporadic results of trial-and-error marketing, and experience the relief of reliable and consistent growth.
Here’s the playbook to win over new markets, evangelize loyal customers, and grow. Aligning products with markets that are the right fit optimizes perceived value. A high perceived value rewards your brand in numerous ways. It reduces the importance of price in purchasing decisions, increasing margins. It develops loyalty and referrals, reduces the risk of competition, and most importantly, drives sales.
Our Go-To-Market plan will identify the right markets, and target the decision-makers and decision influencers. The plan defines their needs and wants, provides the messaging, and identifies the best channels to deliver the messages. In other words, we’ll provide detailed guidance on where to fish, what type of rod and reel to use, and which bait will attract the best fish.
The Astute Approach
A marketing strategy consultant from Astute Group will develop high-caliber marketing strategies specifically for your business and its goals. Strategies that are developed by combining in-depth research, with a broad perspective. This approach stimulates innovation and nurtures the development of sound strategies.
Strategic Planning and Implementation Solutions
We offer full solutions to provide a complete roadmap to achieving your goals. Comprehensive strategic plans that address every facet of marketing, including “traditional” and digital marketing programs. We also have a la carte offerings to fill the gaps in your marketing efforts. To learn more or request a quote call 866.546.9482 or submit a click on Consultation Request Button below.
- Marketing plan
- Go-to-market plan
- Digital marketing plan
- Product launch plan
- Product marketing plan
- Marketing automation plan
- Market analysis
- Competitive intelligence
- SWOT Analysis
- Persona development
- Segmentation and targeting strategy
- Marketing budget development
- Positioning strategy and mapping
- Brand strategy
- Planning and goal setting
- Analytics reporting
- Staff recruiting, testing and development
- Limited or slow growth
- Under-performing marketing campaigns
- Lack of strategic marketing planning
- Random, spontaneous (Trial and Error) marketing programs
- No or low ROI from marketing
How We Help
- Generate or improve marketing ROI
- Craft exclusive marketing strategies for a clear competitive advantage
- Implement processes, plans and technology to improve performance
- Align focus on achieving marketing and growth goals
- Develop and optimize a marketing system that drives growth
Research and Analysis First
Deep insight is key to developing effective marketing strategies that generate significant results. The insight gained through extensive research from multiple sources and analyzed from every perspective.
Our marketing consultants dig deep when conducting research. Beginning with external research of the market and competitors, as well as economic, political and social factors to understand the current market conditions. What we uncover is often surprising to our clients. All to often, clients make decisions based on perception and outdated data.
Then we conduct internal research, analyzing historical data, operations, client input, and client interfacing staff. We extract the data that really matters and use it to formulate marketing and growth strategies that help achieve full potential.
Get a Free Review
We will review any aspect of your marketing efforts and provide expert advice.
The value is priceless, the cost is free. No Commitments, No Hassles, No Fees.
- Gain the insight of a seasoned expert
- Identify gaps and areas that need improvement
- Explore a fresh perspective from a 3rd party that has no bias or preconceived opinions
Contact Us 1-866-546-9482