Marketing Strategy Implementation • Marketing Implementation Services

Expert Quality Marketing Strategy Implementation Services

Marketing Strategy Implementation Services

A marketing strategy is only as good as its implementation. Strategies are hypothetical, the implementation makes them actual. How a strategy is implemented will have a major impact on how well it performs.

Most consultants deliver but do not assemble.  They provide the strategies with instructions, but do not put the strategies to work. Rely on the expertise of an Astute Fractional CMO for end-to-end implementation of strategies to generate greater tangible results.

Client Challenges

  • Implementing new marketing programs
  • Having trouble effectively implementing marketing plan
  • Lack of highly-experienced strategic marketing resources
  • Need help identifying and/or seizing new opportunities
  • Marketing efforts are generating poor results

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How We Help

  • Craft and implement innovative marketing strategies that improve KPIs and increase RoMI
  • Implement processes, plans, and technology to improve performance
  • Turn ideas into results by providing the strategic marketing resources needed to execute
  • Provide custom solutions to quickly resolve common marketing challenges   

Marketing Implementation Solutions

We provide strategic marketing implementation services to fill the gaps that most SMBs have. Our strategic marketing expertise is available on an as-needed project basis. Take advantage of high-caliber strategies and proven practices to add some real power to your marketing engine.

Astute Group offers “packaged services” that provide fundamental components of strategic marketing. These high-performance components efficiently generate plenty of marketing power to surpass competitors, accelerate growth, and win market share. Each service is custom tailored to the unique aspects of the business, and its objectives.

Marketing Plan

Tap our expertise to develop a powerful marketing plan that makes the most of your competitive advantage to optimize brand value, acquire customers, drive profitable growth, and gain market share. Take advantage of our strategic marketing expertise to identify the right strategies and best tactics. Eliminate the sporadic results of trial-and-error marketing and experience the relief of reliable and consistent growth.

Go-To-Market Plan

Value increases greatly when products are aligned with markets that are the right “fit.”  This alignment produces a competitive advantage that can ignite sales and accelerate growth. That’s the purpose of a go-to-market strategy. It directs products to the right targets via the right channels. The go-to-market plan speaks their language, delivering messages that attract your specified audience. These messages drive demand by positioning offerings ahead of competitors, simplifying purchasing decisions, and converting them into buyers.

Product Marketing

We can help B2B and D2C with current and future products and services. Astute Group offers extensive experience in product development, product launch, product positioning, demand creation, product/market fit, sales enablement, sales channel development, and product training.

Our CMOs identify new opportunities for services, new products, product line extensions, and customization. A CMO allows you to get a new perspective from a fresh set of eyes that are trained to identify opportunities.

Analytics

Achieving a competitive advantage is one thing, keeping it is another. Stay ahead of the curve by monitoring performance to ensure your marketing engine is still firing on all cylinders. We offer Astute Analytics™, our custom-tailored executive dashboard that reports on results, not activities.

This KPI focused report provides a clear and concise summary of the marketing function. It’s driven by two metrics that drive the bottom line: Growth Rate and Return on Marketing Investment (RoMI). Making it easy to identify any issues that may arise and to quickly act on them, so you keep your competitive advantage. After all, what gets measured, gets improved.

STOMP™ - Our Exclusive Method

How we deliver superior Fractional CMO services

STOMP™ is our exclusive method for delivering Fractional CMO Services that achieve optimal results. It provides a scalable framework to develop and implement solutions that give our clients a strong competitive advantage. STOMP™ incorporates agile practices that drive continuous improvement to keep your business ahead of the curve.

Strategic planning

Tactical implementation

Oversight & leadership

Measured performance

Progressive improvement

Marketing Implementation Projects

Stop putting off projects because of a lack of experienced talent. When you need additional bandwidth to address strategic planning or face a challenge that your team just doesn’t have the expertise needed, we can help.

Astute Group will fill the gaps by executing or managing strategic projects. We provide the marketing expertise that SMBs occassionally need.

  • Develop or launch new products
  • Create a marketing budget
  • Develop tools for analytical assessment
  • Identify, assess, and validate new opportunities
  • Advise and coach executives and management
Strategic Marketing Consulting Research

Strategic Marketing Implementation Services

We offer full solutions to provide a complete roadmap to achieving your goals. Comprehensive strategic plans that address every facet of marketing, including “traditional” and digital marketing programs.

We also have a la carte offerings to fill the gaps in your marketing efforts. To learn more or request a quote call 866.546.9482 or submit a click on Consultation Request Button below.

Complete Solutions

  • Marketing plan
  • Go-To-Market plan
  • Digital marketing plan
  • Product launch plan
  • Department and resource development

Strategic Expertise

  • Market research
  • Competitive intelligence
  • SWOT Analysis
  • Persona development
  • Segmentation and targeting strategy

 

Fractional CMO services for strategic business development, marketing, and sales enablement.

What We Do

Our Fractional CMO services are developed on the premise that marketing, business development, and sales are one team whose ultimate objective is generating profitable revenue growth.  Savvy CEOs look to the CMO to lead that team in today's business environment.

Think

  • Competitive intelligence
  • Growth and expansion strategies
  • Market development strategy
  • Market penetration strategy
  • Product development strategy
  • Marketing strategies
  • Segment and Target strategy
  • Positioning strategy (competitive differentiation)
  • Channel strategy
  • Unique value proposition

Develop

  • Competitive advantage
  • Go To Market Strategy
  • Marketing Plan
  • Lead generation and nurturing
  • Business development plan
  • Sales enablement tools
  • Objectives, metrics, and KPIs
  • Content plan
  • Product requirements
  • Product marketing plan
  • Product launch plan

Implement

  • Go To Market Plan
  • Marketing programs
  • Business development initiatives
  • Sales and marketing collaboration
  • Annual, semi-annual, or quarterly planning
  • Product Marketing
  • Special projects
  • Coaching
  • Workshops
  • Digital sales transformation

 

Fractional CMO Services -  Strategic Marketing Expertise

Brand Strategy

Product Marketing

Strategic Marketing

Digital Strategy

Outsourced CMO

Fractional CMO Services are available in:

Albuquerque

Atlanta

Austin

Baltimore

Boston

Buffalo

Charleston

Charlotte

Chicago

Cincinnati

Cleveland

Columbus

Dallas

Detroit

Ft. Wayne

Grand Rapids

Hartford

Houston

Indianapolis

Jacksonville

Jersey City

Lansing

Los Angeles

Louisville

Miami

Milwaukee

Minneapolis

New Orleans

New York

Newark

Orlando

Philadelphia

Phoenix

Pittsburgh

Raleigh

Richmond

San Diego

St. Petersburg

Tampa

Traverse City

Washington DC

Canada

Windsor

Toronto

Montreal

Virtual CMO Services available throughout the entire United States and Canada

Strategic Business Development

Go-To-Market Strategy

Sales Enablement

Growth Strategy

Innovation Enablement

Digital Transformation